One of the central pieces of any successful sports book is setting bettor limits.
Thus, changing a player’s limit permanently can either be a positive thing or a negative thing. Unlike what most Price Per Head agents believe, changing bettor limits permanently to the downside is not always a negative thing.
Ultimately, it all comes down to what goals both the bookmaker and player wish to achieve – because there are some players who want a permanent limit to help them manage their bankrolls.
Before you go through permanently changing betting limits, consider using a few tools first.
Settle alerts help players keep their play under control. During football season, it’s easy for many casual players to get out of control. But if a Price Per Head business sets a betting limit at $500 per week for a casual player, just as an example, that player might only be in the hole for $2,000 at the end of the month.
This is a great thing. Casual players are called casual players for a reason. They usually aren’t as good with managing their bankrolls as are pro players, so Settle Alerts help casual players from getting in too deep.
Scheduling limit overrides alone isn’t nearly as effective as settle alerts. The main reason is that scheduling limit overrides on a player doesn’t exactly address the problem – instead possibly tempering a player’s enthusiasm at making bets.
However, scheduling limit overrides might also work well in conjunction with settle alerts.
There are times when Pay Per Head agents might want to change betting limits to the upside. While this doesn’t occur often, it sometimes could be effective for pro players who would ask an agent if he or she can get more money to “play with”.
One thing to keep in mind is that most pro bettors don’t play with their betting bankrolls. If you give in to a pro who wishes to change his or her payment to the upside, be aware that the pro might be getting ready to dump on a specific game.
How should a Price Per Head agent handle this? It all depends on your cash flow. If your cash flow projects to be great that week or month, it’s not always a bad thing to let pros occasionally win.
Changing betting limits to the downside can also be a positive thing, a potentially good way to keep things from spiraling out of control. Just like with Settle alerts, remember emotional intelligence when having a discussion with a casual player about changing limits to the downside.
How do you do this? Price Per Head agents do this by being emotive. Saying something like, “I have noticed you’ve lost a lot this month. Maybe, we should bring you down to $100 a week until you start winning. What do you think?”, is good for both the online bookmaker and the player.
Price Per Head agents looking to expertly utilize tools we have discussed here to create more profit need to consider all alternatives to maximize impact. PricePerHeadBooking.com has all the necessary tools a bookmaker needs to remain on top of his business and become a master of his craft.
From now to the end of September, PricePerHeadBooking.com is kicking off the return of the NFL season by offering agents their premium software!
Be ready to make a ton of cash – Join PricePerHeadBooking.com today.